Here's the Deal...
You make your pitch. The prospect smiles. You write a
proposal that you know will win. You present the proposal
and get "the nod." You tell your boss "It's a
slam dunk!" Then the prospect calls and tells
you he's staying with his current vendor. Why did you
lose the deal? Traditional sales training programs
teach you how to build relationships, ask questions that
lead to proposals, take sales orders.. AND lose!
The current vendor, who had the same training, gives YOUR
prospect a bottle of wine, gets your best proposal, beats
it by a dollar, and keeps HIS client.
Randy Schwantz, author and creator of The Wedge Sales
Process, has spent over 15,000 hours working with professional
sales people over the past ten years. The most important
thing that he's found... and that all other sales training
programs miss...
There are three people in most sales
engagements: you, the prospect, and the current vendor.
Once you understand the process you will be able to raise prospect expectations, show them where they're being under-served by their current provider, get THEM to ask you for the sale and WIN more business! All without saying anything bad about your competition.
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To thank you for your interest in How to Get Your Competition Fired and to assist in you in developing your own Wedge Sales Culture,